Your employer brand is more than just a recruiting tool - it is a strategic promise to all those who work, grow and identify with your company.

Your employer brand is more than just a recruiting tool - it is a strategic promise to all those who work, grow and identify with your company.

Why
Identification is the key
A strong employer brand doesn't start with recruiting - it starts with a clear attitude. Together with your team, we develop a differentiating employer value proposition, translate your corporate culture into relevant messages and create scalable communication formats for HR, communication and management.

We think of employer branding not as a campaign, but as a strategic discipline. Our work combines brand management, cultural development and communication design - for employer brands that not only reach people, but move them.

For talent that fits.
The focus is on developing a clear, attractive Employer Value Proposition (EVP) that authentically reflects what your company stands for - and why people want to be part of it. Building on your brand strategy, we work together to develop central narratives, tonalities and messages that can be consistently translated into career pages, social media, HR communication and leadership.

We create scalable assets and formats that are not only efficient to use, but also have an emotional impact - across templates, guidelines and storylines. This is complemented by a practice-oriented employer branding toolkit that enables HR, communication and leadership to effectively showcase your employer brand.

Benefit

Strengthening attractiveness as an employer

Making recruiting processes more efficient and effective

Making culture visible and credible

Ensure alignment with corporate goals

Systematize HR communication

Employer branding
Build a brand people actually want to work for.
What is included?
  • Messaging framework with core messages, claims & tonality
  • Narratives & storylines for HR, communication & social media
  • Visual & linguistic templates for career site, campaigns & onboarding
  • Co-creation workshops with HR, communication and management
  • Employer branding toolkit with playbook, assets and text modules
  • Development or sharpening of your Employer Value Proposition (EVP)
Results
  • Clearly positioned and differentiating employer brand
  • Standardized, connectable communication across all touchpoints
  • Increased visibility with relevant target groups & talents
  • Stronger identification of employees with the brand
  • Anchoring the employer brand in HR, brand and cultural strategy

Ready for change?

Write to us!

Data protection*