Case

Willers Digital

Business Drivers
People First positioning as an employer
International growth strategy in new markets
Thought leadership through application-oriented content
B2B Website
Employer Portal
Willers is an international engineering company for high-tech buildings and infrastructures. The company was founded in 1989 by Jobst Willers in Switzerland.

The new website makes complex building technology easy to experience and understand. Specific project examples are used to illustrate the connections and possibilities of digital construction.

The site is divided into the areas of People, Solutions and Technology. Particular attention was paid to the area of tension between complex technology topics (IoT, digital building, cleanroom, ...), tangible applications and the value-oriented corporate culture. The integration and staging of numerous employees plays a central role here.

The new corporate website offers industry-specific entry points for Life Sciences, Healthcare, Data Center, Workspace, Energy Hub and Airport. The wide range of services is underlined by inspiring project examples from leading brands. The focus of the presentation is on sustainability, technological possibilities and the added value of the respective engineering services for the customer and the environment.

People First

Employees can always find up-to-date content on strategy, culture and brand in the Employer Portal. The digital platform is an integral part of onboarding and not only provides relevant information, but also strengthens cohesion between the locations.

Making technology tangible

Willers.ch makes technology an integral part of modern construction. Clear visualizations and application-oriented content make complex building technologies understandable and appealing.

Employer Portal

Employees can always find up-to-date content on strategy, culture and brand in the Employer Portal. The digital platform is an integral part of onboarding and not only provides relevant information, but also strengthens cohesion between the locations.
Services
Clarify 
Brand Consulting
Audit & Opportunity
Identity & Positioning
Vision, Values & Culture
Brand & Portfolio Architecture
Customer Centricity (CX)
Going to Market Framework
Experience
Digital First
Digital First Branding
Corporate Website
Lead & Sales Automation
Brand Launch & Activation
Product Vision (UX & UI)
Branded Space
Empower
People
Marketing Assets & Content
AI Activation Framework
Employer Branding
Employer Portal
Brand Performance & KPI
Brand Ambassador Trainings